Orange in autumn represents the colour of pumpkins, fallen leaves … and now Rice Krispies.
Kellogg’s new Rice Krispies Shocking Orange Colored Cereal is hitting the grocery store cabinets this August, consistent with a press liberate.
In the spirit of the spooky season, Kellogg’s is encouraging customers to profit from the brand new orange-colored cereal via developing amusing and distinctive fall-themed treats.
WENDY’S NEW FRENCH TOAST STICKS AIM TO SWEETEN BACK-TO-SCHOOL SEASON
Sadie Garcia, director of name advertising at Kellogg Company, mentioned in a commentary that the brand new product makes it “easier” for households to include the preferred treat-making season of Halloween.
“We love seeing the scary-delicious treats families dream up with Kellogg’s Rice Krispies Cereal for the Halloween season and beyond,” she mentioned in the similar commentary.
“Our new Shocking Orange cereal offers the classic flavor and crispy crunch of Kellogg’s Rice Krispies Cereal, plus, the festive color of the fall.”
“From breakfast creations to treats and tricks, we cannot wait to see what kind of creativity this product will inspire.”
GET FOX BUSINESS ON THE GO BY CLICKING HERE
The “spooky” cereal nonetheless has the similar style as authentic Rice Krispies, in addition to crunch, consistent with the clicking liberate — so it may be swapped simply into any cereal bowl or conventional recipe, the corporate maintains.
Kellogg’s Rice Krispies Shocking Orange Colored Cereal will likely be to be had at outlets national.
CLICK HERE TO READ MORE ON FOX BUSINESS
It is promoting for a instructed retail worth of $4.49 for a 7.50-ounce field.
It will promote for $5.49 for a 12-ounce field.