A delegation from Saudi Arabia headed to the ITB Berlin to focus on the rustic’s tourism luck in 2023. Ahmed Al-Khateeb, Minister of Tourism for Saudi Arabia, led a delegation at ITB Berlin to construct consciousness of its year-round vacation spot choices to the European marketplace.
The ITB Berlin 2024 kicked off final week seeing execs and key stakeholders from the go back and forth trade accumulate within the German capital.
It is regarded as the arena’s greatest go back and forth industry display, with 24,000 guests anticipated to wait.
Among them used to be Ahmed Al-Khateeb, Minister of Tourism for Saudi Arabia, who led a delegation that aimed to construct consciousness of the rustic’s year-round vacation spot choices to the European marketplace.
It got here as Saudi Arabia celebrated achieving 100 million vacationers in 2023.
“That’s a testimony of how the world would like to come and visit Saudi Arabia and experience the Arabian culture and the Saudi hospitality,” Al-Khateeb instructed Euronews.
Saudi’s tourism sector has recovered because the pandemic with a 56% expansion in global arrivals in 2023 in comparison to 2019 – the perfect within the G20.
This used to be pushed by way of a 65% build up in global visits, with virtually 11 million extra inbound visits in 2023 in comparison to 2022; from 16.6 million in 2022 to 27.4 million in 2023.
