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Fraudsters are misleading such people from Google, even you should not do this work

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The Alliance of Digital India Foundation (ADIF) has urged the Ministry of Electronics and Information Technology (MeitY) to stop the spread of online scams due to fake advertisements on Google search. In a letter addressed to IT Secretary Alkesh Kumar Sharma, the foundation urged adequate regulation of false ads to ensure the safety of Indians online.

The industry body recently posted on Google the customer support number of MobiKwik. As pointed out an incident of fraudsters advertising advertising numbers. The top result of the MobiKwik helpline number on the search engine is, in fact, a false link – through which scammers ask for UPI transfers or send UPI pull requests – aimed at duping help-seekers.

p>Sijo Kuruvilla George, Executive Director, ADIF said, "A big concern is the lack of adequate regulation on false advertisements and there is an urgent need to protect Indians on the Internet."

The foundation claimed that tech firms like Google charge hefty fees to host these ads and make profits from them. The letter states that these fraudulent advertisements provide a significant portion of the revenue of these technology firms, while putting users at high risk.

George said, "The misuse of their platform by big tech firms is going unchecked and Indian citizens are paying the price." ADIF has requested a meeting with MeitY to help develop a robust mechanism to make the Internet safer for people.

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